Magento merchants meet a host of various issues everyday, from data gathering and analyzing, SEO, UX, 3rd party services, and server configuration. In order to help sort out some of the confusion, we’ve created an internal knowledge base with the most useful tips for best E-commerce practices. Most of them are intended for Magento specific platforms, but we have a few tips that can be applied to any others as well.
We are here to help you understand the best extensions, server setups, aspects of working with popular shipping and payment, analytics and tracking services. You’ll find out how to use your daily data for improving SEO and SMM rankings, user engagement, sales. We update new articles about current challenges in the market and typical mistakes to avoid.
Feel free to chime in, ask questions and let us know if you’re struggling with anything in particular.
Thinking about starting blog posting on your online (fashion, furniture, home decor, real estate, building materials etc.) store? But you have no idea how it should look like, how often to publish the posts, what topics to choose. In this article, I provide the tips that will help you to build a proper blog from…
To understand how to improve something, you must first measure it. What to track when starting an online store, how changes in certain indicators affect the profit and the state of the business as a whole? It should be understood that the list of KPIs cannot be completely universal. It will differ depending on the…
Content marketing in e-commerce is the creation and distribution of useful information for consumers with the goal of attracting potential buyers and gaining their trust. Unlike advertising, content marketing benefits your potential customers without the expressed intention to sell here and now. But how to create a shopping website without spending big money on ads?…
When brick and mortar stores going online, they can choose different directions of own business. Web space can offer a wide range of opportunities to provide the result for merchants and most of them depend on a choice of a certain form of future existence. There are the most popular types of online stores with…
The credit card processing for small business choice always depends on a wide range of details, which has a connection with every merchant’s personal model of work. There is no one common solution about the «pick up» question, but through the years of experience, it is possible to combine best recommendations which can bring the…
We sponsor MageConf in Kiev this year. Our new team members Veronika, Ilya, and Vova enjoyed this event. MageConf is a great opportunity to get new information about Magento and Ecommerce. For developers, it is a great chance to upgrade their skills by visiting Contribution Day and working with Magento team developers. 90% of Mobecls…
Online trading is slowly but successfully replacing ground-based stores, especially in the fashion industry. According to recent data, global ecommerce has an income of more than $480 billion in 2018. Forecasts of experts say that these results will increase almost twice by 2022. There is a huge competition between brands so they all regularly improve the shopping…
Every merchant is looking for something special that can bring him perfect results in sales. Here are 5 interesting techniques and approaches that can bring success. Know your customer It is important to know your customers because it is possible to offer them something special only if you know how to act and what to…
Most of the customers already know a lot about e-commerce and it means that they already can separate good-quality offer from something that includes not attractive details. For example, if someone wants to buy a purse, the first thing he is looking for is catalog but after that, it comes a step which includes making…
The work of even a small online store is a complex of multidirectional business processes. It is simply impossible to fit all of them in the head or on paper. Therefore, even at the planning stage of online trading, you need to think about which best inventory app in the online store are suited for…
The choice of competitive pricing strategy in e-commerce Before developing a pricing strategy, the company must analyze all external factors, that influence the final decision and look at the pricing strategy examples. The problem lies in the fact that, on the one hand, the price should be high enough to motivate the production unit that…
MLEU 2018 was quite enjoyable. This year 4 of our team members went to Barcelona to contribute to Magento core. We also were happy to get the information about the latest Magento 2 news and updates. Here’s how it was: Our Emergency Magento development cards specially for MagentoLive Alex Mitskevich, Mobecls and David Manners, Magento…