The Instagram Revolution has come! Long reads took over photos! I mean, it’s hard to imagine an Instagram account without any text. Provided that you want to promote it instead of using your acc as a photo book. Today, we’ll find out how to write good Instagram texts to engage followers, boost sales and conversion….

It’s not a secret that the Internet is exploded with demands and offers of lead generation services. That’s why everyone who is a little bit aware of Internet marketing or just heard something about it, proudly call themselves lead management specialists. They guarantee customers 100 % success and infinite flow of new clients. It sounds…

Let’s be honest, we’re all tired of annoying banners, ads, cold calls and numerous newsletters. We ignore content irritants which offer us to buy, click or watch something in a too straight forward way. These methods don’t trigger any emotions except for irritation. That’s why inbound marketing overshadowed traditional outbound marketing techniques.  Of course, marketers…

In the furniture category, a certain type of search request prevails. That is, people google “buy a black leather sofa”, but almost never ask “buy a sofa XP 4474hf”. That is, there is almost no product demand. This feature makes the whole subject strongly competitive since it is necessary to promote a limited number of…

You can’t start a marketing campaign if you don’t know who your buyers are. Perhaps, you can do it, but is there any sense? You’ll spend money on advertising, your ads will reach some people, but will you reach your goals? Such an approach to business won’t bring you any benefits. You shouldn’t dive into…