Ecommerce Tech Inspire 2021-2022

Cutting-edge Trends. New Technologies. COVID Impact

The virtual summit took place on Wednesday-Thursday, 8-9 December from 8.45 am to 3.20 pm EST.

You have the opportunity to watch the recording after registering.

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    About Event

    The pandemic has dramatically changed eCommerce and shopping habits. Mature offline retailers rushed online, new entrepreneurs started selling online from scratch, and customers jumped to the digital way of shopping. There is no doubt that the industry made a gigantic leap forward and continues to evolve. Many experts believe that the growth will come down once situations start to normalize due to vaccination. Other experts feel the growth is not going to dip any time soon and will only get stronger.

    eCommerce Tech Inspire Summit 2021-2022 gathers speakers from top eCommerce companies to discuss cutting-edge trends, new technologies, COVID impact, the pace of eCommerce growth, business strategies that lead to this growth and other hot topics. Get inspired, gain new insights, take your business to the next level by joining us in December 2021.

    Art-ava Virtual Summit

    Artem Pugachev 

    СEO, Founder of Mobecls

    Knowledge and information are valuable economic assets that are of critical importance in business development. Being a data-driven eCommerce development company, we always aim to share the knowledge with online retailers to grow their business, traffic, revenue, and much more.
    The goal of the upcoming event is to accumulate knowledge of top industry experts and share it with you to lift your business to the next level. We’ve carefully selected our speakers and themes, so there will be no fillers, only high-quality content, business tactics and insights. We’re looking forward to sharing it all this December!

    Our Speakers

    The best experts to inspire you

    Artem Virtual Summit

    Artem Pugachev


    CEO and Founder of Mobecls, Certified Scrum Master and Product Owner. 14 years in eCommerce development.

    Justin-King Virtual Summit

    Justin King


    VP Growth and Industry Marketing


    Greg-Zakowicz Virtual Summit

    Greg Zakowicz


    Veteran marketer and the Sr. Ecommerce Expert at Omnisend, frequent speaker at ecommerce events.

    Sharissa-Sebastian Virtual Summit

    Sharissa Sebastian


    Certified global leadership and executive coach with an MBA, MSc in Technology Leadership. 15+ years of  experience.

    James-Luterek Virtual Summit

    James Luterek


    Programmer, Director of Marketing, Full-stack Developer, and Solutions Architect.

    Jeanne-Jenning Virtual Summit

    Jeanne Jennings


    Recognized expert in email marketing, a consultant, speaker and  trainer.

    Patrick-Ward Virtual Summit

    Patrick Ward


    Director of Marketing for Rootstrap, an accomplished public speaker.

    Vinod-Suresh Virtual Summit

    Vinod Suresh


    VP Growth and Subscription at Go daddy and Formerly Walmart Plus

    Fernando-Colaco Virtual Summit

    Fernando Colaco


    CEO and founder of COLACO TECH

    Darin-Lynch Virtual Summit

    Darin Lynch


    Entrepreneur, Thought Leader, Founder & CEO, Member, Federal Reserve Board Small Business Council.

    Mel-Lim Virtual Summit

    Mel Lim


    CEO of Maspira Groupe, Author of “Turtle Design in a Rabbit Age”, Keynote Speaker and Advisor

    Lance-Porigow Virtual Summit

    Lance Porigow


    Marketing strategist, leader of The Shipyard’s Omni-channel eCommerce Growth Practice.

    Elizabeth-Hunker Virtual Summit

    Elizabeth Hunker


    Investor into Technologies, leader of innovation initiatives with the UN.

    Why Attend?

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    16 industry-leading speakers from top companies

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    10+ hours of growth content

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    Get access to all speakers’ content after the summit

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    Accelerate your business growth in 2022

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    Already Registered

    Watch The Summit Recording


    Day 1 – Wednesday – December 8 (Eastern Time UTC-5)

    Nikita Virtual Summit

    8.50 am – 9.00 am (ET) Nikita Shkurd


    Artem Virtual Summit

    9.00 am – 9.40 am (ET) Artem Pugachev

    Theory of Constraints as the main Prioritisation tool in ecommerce development

    • What is ToC?
    • Your backlog – can gain and can drain.
    • Too much of design – it is the biggest mistake of ecommerce development.
    • Marketing vs Operations – who’s more important for dev team?
    • How to build your backlog wisely.
    Justin-King Virtual Summit

    9.40 am – 10.20 am (ET)  Justin King

    How NFTs and Web3 are Reshaping Commerce and Community

    • Eras of the Internet (Web1, 2, and 3)
    • What is different about blockchain
    • Rise of NFTs
    • Application to eCommerce
    • Brand communities in Web3
    Sharissa-Sebastian Virtual Summit

    10.20 am – 11.00 am (ET) Sharissa Sebastian

    Turning Your Employees into Brand Ambassadors

    • Learn about the environment that’s needed to create and nurture brand ambassadors.
    • How to attract, train and equip your employees to become ambassadors.
    • Understand what motivates your people to become evangelists of your brand.
    • Measuring and tracking success. How to rinse and repeat what’s working and get rid of or change what is not.

    11.00 am – 11.20 am (ET) 


    Lance-Porigow Virtual Summit

    11.20 am – 12.00 pm (ET)  Lance Porigow

    Micro-campaigns for Macro-Results

    • Challenging the traditional approach of a single target audience to
      575 audiences using the power of data science and machine learning
      to create personalized “micro-campaigns”
    • How Weleda became one of the top brands in the natural skin care
    James-Luterek Virtual Summit

    12.00 pm – 12.40 pm (ET)  James Luterek

    GraphQL – Now You Know

    • What is GraphQL?
    • When should you use GraphQL in your solution?
    • How does GraphQL impact a modern ecommerce solution?
    Jeanne-Jenning Virtual Summit

    12.40 pm – 1.20 pm (ET)  Jeanne Jennings

    Which Test Won? Improve Your Email Marketing with A/B
    Split Testing

    • Learn why A/B split testing is critical to ongoing email marketing success
    • View real-life email marketing A/B split tests – and see how your guesses
      compare to actual results
    • Understand the basics of scientific method for testing, including how to
      develop quality hypotheses
    • Find out how to create your own successful A/B split testing plan to boost the
      performance of your email marketing program

    1.20 pm – 1.40 pm (ET) 


    Greg-Zakowicz Virtual Summit

    1.40 pm – 2.20 pm (ET)  Greg Zakowicz

    Keys to Accelerating Your Email Marketing Sales in 2022

    • Which email automations actually deliver the most sales
    • Actionable optimization tips for increasing message performance
    • Why SMS is a must-have marketing channel in 2022 & ways to use it
    • How opt-in channels impact paid ads & often-overlooked items
    Elizabeth-Hunker Virtual Summit

    2.20 pm – 3 pm (ET)  Elizabeth Hunker

    NFTienda: the Immutable Shopping Experience

    • Ecommerce, Web3 and the Metaverse
    • Beyond the JPEG: What is a nonfungible token?
    • The state of NFTs in ecommerce
    • The future of ecommerce
    Nikita Virtual Summit

    3 pm – 3.20 am (ET) Nikita Shkurd

    Final Word

    Day 2

    Thursday – December 9 (Eastern Time UTC-5)

    Nikita Virtual Summit

    8.50 am – 9.00 am (ET) Nikita Shkurd


    Mel-Lim Virtual Summit

    9.00 am – 9.40 am (ET)  Mel Lim

    Tactical approaches to helping brands adopt, adapt, and transition to the Metaverse

    • Pivoting a 2-D brand presence into a 3-D, brand-aligned experience
    • Leveraging VR/AR/XR/NFTs for brand engagement and storytelling
    • Developing a global, scalable XR program
    • Understanding platform limitations and establishing success metrics
    Darin-Lynch Virtual Summit

    9.40 am – 10.20 am (ET)  Darin Lynch

    Why Merchants Should Demand “Business First. Online Second”

    • What Business First Online Second Means
    • Why It’s So Rare
    • How To Find
    • How To Live It
    Vinod-Suresh Virtual Summit

    10.20 am – 11.00 am (ET)  Vinod Suresh

    How to Build and Scale a Successful Membership / Subscription Business

    • What is the role of e-commerce and omni in traditional retail
    • How to unlock the value of testing to drive growth
    • How to drive loyalty value through partner ecosystem

    11.00 am – 12.00 pm (ET) 


    Patrick-Ward Virtual Summit

    12.00 pm – 12.40 pm (ET) Patrick Ward

    eCommerce at Scale

    • What we learned from helping Ownable 4X their revenue on Black Friday
    • Benefits of rebuilding and redesigning eCommerce platform to highlight offerings
    • How to ensure you hire the right tech partner the first time around
    • How AI/AR & Voice Search can impact your business & why companies need to not fall behind.
    Fernando-Colaco Virtual Summit

    12.40 pm – 1.20 pm (ET)  Fernando Colaco

    Unexpected opportunities that emerge during dark times (such as covid)

    • Starting a new company amidst the chaos
    • Hidden advantages that won’t happen in other times
    • Best timing to recruit talent
    • Business opportunities and collaborations during dark times
    • How to be always prepared for similar situations in the future
    Nikita Virtual Summit

    1.20 pm – 1.40 am (ET) Nikita Shkurd

    Final Word

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    When is the Ecommerce Tech Inspire Virtual Summit?

    The virtual summit took place on Wednesday-Thursday, 8-9 December from 8.45 am to 3.20 pm EST.

    Where was the event held?

    The event was held online.

    How do I log-in on the day of the virtual event?

    Your login details will be emailed to you ahead of the event. You can use those details to access the online event.

    Does it cost money to watch the summit?

    No. The summit is absolutely free to watch. We hope that you get some really great value from the content!

    Will a replay be available if I can't join the day of the summit?

    Yes, the summit is already available on demand for anyone who has registered for the summit.